Seminar: Manage the Accelerating Amount of Software in Cars
Seating is very limited. Register below.
Automotive manufacturers need a more efficient and comprehensive solution to remotely manage the accelerating amount of software inside connected cars – from all of the ECUs to the infotainment system and telematics devices. The business reasons for updating software over-the-air are clear: reduce warranty costs, improve the customer experience and connect directly with customers without depending on dealers.
Join Red Bend Software as we discuss solutions for these challenges at a free seminar on September 27, 2013, at The Westin Hotel in Southfield. At the seminar, OEMs and Tier-1s will learn new ways to manage the accelerating amount of software in vehicles including the ability to update even the smallest ECU using proven firmware over-the-air (FOTA) updating and virtualization technology. In addition to Red Bend, the seminar will feature expert speakers from Strategy Analytics, TI, QNX and Vector.
Seminar Details:Date: Friday, September 27, 2013
Location: The Westin Southfield Detroit
|10:00-10:30||Registration / Continental Breakfast|
|10:35-11:30||Roger Lanctot, Associate Director, Strategy Analytics|
|11:30-12:00||Yoram Berholtz, Director of Market Adoption, Red Bend Software|
|12:00-12:30||Robert Miller, North America Product Line Director,
Embedded Software Solutions, Vector
|1:30-2:00||Andy Gryc, Automotive Product Marketing Manager, QNX|
|2:00-2:30||Brad Ballard, Marketing Manager, TI|
|3:00-3:15||Conclusion/Prize Drawing/Thank you|
Red Bend reserves the right to approve registrations for qualified registrants.